In this PDW, we discuss and flesh out the potentially crucial role that international service learning assignments can play in helping executives to develop the mindset, skills and knowledge that are critical to not only deliver on the economic bottom line, but to create value on the "triple bottom line" (Elkington, 1997) of environmental, social, and economic performance. We will showcase how management development can support a firm's CSR and sustainability efforts, and provide a specific example of an international service learning program, PricewaterhouseCoopers' (PwC) "Project Ulysses".

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Maak, Thomas; Pless, Nicola

Promoting corporate social responsibility through management development

In this PDW, we discuss and flesh out the potentially crucial role that international service learning assignments can play in helping executives to develop the mindset, skills and knowledge that are critical to not only deliver on the economic bottom line, but to create value on the "triple bottom line" (Elkington, 1997) of environmental, social, and economic performance. We will showcase how management development can support a firm's CSR and sustainability efforts, and provide a specific example of an international service learning program, PricewaterhouseCoopers' (PwC) "Project Ulysses".
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Promoting corporate social responsibility through management development
Maak, Thomas; Pless, Nicola
2012 IACMR Conference
International Association for Chinese Management Research (IACMR)
Beijing (China), 20/06/2012 - 24/06/2012

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